Contact Join Organization
Rivel Banking Research Corporate Member
57 Greens Farms Road Westport CT 06880 UNITED STATES
+1 203.226.0800 +1 203.331.5118 +1 203.226.5644
1991 100 to 500
About

Standing out against competitors and identifying new market opportunities can be challenging for banks.  Annually conducting 250,000 consumer and business interviews, we offer financial institutions invaluable local insight. Our research identifies market brand perceptions and decision drivers, highlighting vulnerabilities for new opportunities among your competitors, all on-demand or highly customized.

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Solutions Snapshot

Retail and Commercial Prospect research covers demand from prospective customers including,

  • Brand Awareness and Consideration
  • Prime targets by demographics,
  • Your perception vs. local competitors,
  • Institutional reputation within the community – by demographic, down to the zip code 
  • Trustworthiness,
  • Pain points with local competitors
  • Net Promoter Score (NPS)

Custom Solutions

  • Digital and in-person focus groups
  • Employee alignment and engagement assessments
  • Competitor scans for environmental insights
  • Voice of the customer or member
  • Custom inquiries and surveys
Functional Area
Marketing & Sales
Solutions for my Bank
Consulting & Strategy
M&A
Marketing Strategy & Consulting
Customer Experience
Customer Experience Management/Surveys
Customer Relationship Management
Personalized insights
Data & Analytics
Market Data
Marketing
Branding
Solutions for my Customers
Customer Experience
Details
Service Area Nationwide